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Pallas Phi, Product Marketing Specialist at Synergix Technologies

Pallas Phi

B2B Performance Marketing & Growth Specialist

With 6 years of experience across B2B and B2C marketing, I specialise in performance marketing with a strong understanding of product, customers and market dynamics. At Synergix, I work on paid acquisition, conversion optimisation and performance analysis, using product and market insight to improve acquisition efficiency, lead quality and pipeline growth. Working in ERP has also given me a deeper understanding of how businesses operate, where inefficiencies arise and how technology can create meaningful value.

Lean Manufacturing: 5 Principles to Apply
Business Blog

Lean Manufacturing: 5 Principles to Apply

Lean manufacturing addresses one of the worst things that can happen to any business – waste. Whether they are idle workers or unused materials, the results are the same: poor productivity & low efficiency. The concept of lean as a management system is evolved with a commitment to reducing waste and enhancing the production process. This ....

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