Pallas Phi

Performance Marketing Specialist

I’m a performance marketer with a passion for growth, and I believe performance is not only about numbers, but about understanding people. I have 5+ years of experience in B2B and B2C marketing working with paid media, copywriting, branding and conversion optimization - bringing together data and insights to deliver campaigns that are effective and engaging.

Start a Successful Equipment Rental Business: Best Practices

Business Blog |

23 November 2022

Pallas Phi

Performance Marketing Specialist

Making your new equipment rental business a stunning success is not easy. However, there are still some basic steps to take which ensure you a solid business foundation and facilitate your achieving bigger goals in later periods. Here are a few must-haves to incorporate into your rental business plan in order to rise and shine! Give ....

The Quick Complete Guide to Construction Risk Management

Business Blog |

17 November 2022

Pallas Phi

Performance Marketing Specialist

There is a high level of risk involved in construction projects that cannot be overlooked. Your construction firm might face various risks that might have a detrimental impact on your projects and even ruin your bottom lines. According to The Strait Times, in Singapore, the construction sector accounts for the biggest number of occupational fatalit....

ERP Systems' Roles in Maritime Cyber Security

Enterprise Resource Planning’s Roles in Maritime Cyber Security

Business Blog |

09 November 2022

Pallas Phi

Performance Marketing Specialist

Whether it is data protection, potential damage, and loss, liability, or the impact on insurance and risk, maritime organisations must be alerted and well-protected as they try to balance digital opportunities with emerging cyber dangers. Luckily, operators nowadays can utilise cutting-edge technologies to meet safety regulations. This article will....

4 Common Inventory Management Issues That Happen in Every Warehouse

Business Blog |

02 November 2022

Pallas Phi

Performance Marketing Specialist

Warehouse management involves many processes that businesses must ensure their efficiency, accuracy, and the steady flow of products in and out. To boost warehouse productivity, businesses have applied automation technologies. Some of these processes seem to be error-free; however, inventory management is more prone to mistakes and challenges. Acc....

Synergix ERP Software Updates | October 2022

Synergix Software Updates |

26 October 2022

Pallas Phi

Performance Marketing Specialist

Dear Valued Customers, We truly appreciate your continued trust and support of the Synergix Enterprise Resource Planning solution. As a result, Synergix Technologies is more motivated to continue to innovate and improve. We understand how to meet specific needs in order to provide the greatest user experience possible. We'd like to provide you wi....

Waste Management: What is Zero Waste?

Business Blog |

25 October 2022

Pallas Phi

Performance Marketing Specialist

According to Towards Zero Waste, in 2017, Singapore did reach about 7.7 million tonnes of waste, increasing seven-fold over the past 40 years. Facing this issue, the country has been working towards becoming a zero-waste nation by launching many programs. For instance, reducing the consumption of materials, reusing and recycling to give them a seco....